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Small Business Advice Newsletter

Issue 08/10
October 2008
Welcome to our specialist small business advice newsletter.
 

In this issue:

Ideal Time to Invest...

Surviving in the Recession...

Product Recommendations...

News...
 

This month we bring you news about:

  • Now is an Ideal Time to Invest;
     
  • Some Ideas for Surviving in the Recession;
     
  • Product Recommendations;
     
  • Our usual look at some of the latest news affecting small businesses.

Please contact us if you have any suggestions for topics in future issues.

 
To subscribe to our FREE newsletters or change your existing subscriptions please go to http://subscribe.wise.co.uk
 

Now is an Ideal Time to Invest...

It may not seem like it, but now is an ideal time to invest in the future. During a recession some business owners bury their heads in their hands, others shrink the business, while yet others drop their prices until their cash flow dries up and they go out of business.

Many of these businesses are your competitors and they will either fail over the next year or two, or at the very best they will emerge from the recession considerably weakened by it. However, there are some businesses out there that are viewing the current economic situation as an opportunity. These are the businesses that have realised that they now have the time to plan for the future and to put in place strategic investments to develop their companies.

So maybe now is the right time to consider upgrading your infrastructure, training & developing your staff, and improving your business practices.

At the very least it is a good time to update your business and marketing plans, but it is also a great time to install new computer systems and applications. Consider what you need to promote flexible working such as remote and mobile access to work systems, or manage your customers and clients better with a Customer Relationship Management system.

When high street trading gets tough, the importance of having a good website and eCommerce site cannot be over emphasised. Early statistics indicate that although high street sales are slowing down as the country slips into recession, web sales are holding up well. If you invest in a strong online presence, you may be better positioned to weather the recession than those companies that don't.

So while your competitors are busy holding their heads in their hands, take action now so that you emerge from the down-turn stronger and better placed to take on more business when the economy recovers.

For help with making the right strategic IT investments please contact us
 

Ideas for Surviving in the Recession...

We offer some approaches to help you through the recession:

Trading in a Recession

In the October issue of our eCommerce & Web Solutions Newsletter we provided a number of ideas for trading in a recession including:

  • The importance of websites & eCommerce when high street trading gets tough;  
  • How to get better targeted, more cost effective advertising;  
  • How to improve online credit card security, and reduce the risk & cost of online fraud;  
  • Investing in skills to keep costs down.

more information...
 


 

Importance of Skills in a Recession

In the October issue of our Training Newsletter we ran a feature on the importance of skills in a recession, for both businesses and individuals.

more information...
 

For more information about these and other services that we can provide to small businesses, please contact us
 

Product Recommendations

We like to recommend products with which we have personal experience.

GFi MailDefense SuiteGFI MailDefense Suite
 - Total Email Content Security

Server-based email anti-virus, content checking, exploit detection, anti-Trojan, anti-spam, disclaimers, mail archiving & more   -   Ideal for Small & Medium Sized Businesses.

This is a powerful package comprising two market leading GFI products that together filter and clean all inbound email for spam, viruses, malware and many other threats. With over 80,000 and 30,000 customers respectively, GFI MailEssentials, the no.1, award-winning anti-spam software, and GFI MailSecurity, the leading multiple anti-virus engine solution for small businesses, will put your mind at rest that your inbound email is rendered safe of malware and free of spam before end-users receive it.

We can now provide this very cost effective email security suite comprising the award winning email anti-virus, spam filtering and content security products from GFi.

Save up to 30% when you buy MailDefense Suite compared from buying MailSecurity & MailEssentials separately

download free trial...
 
more details...
 

Many more products are available from our online catalogue, although for some items you may be referred to our partner sites to make an actual purchase.
 

News & Other Updates

Each month we will feature some of the recent regulatory updates or other important news affecting small businesses:

Minimum Wage Increase
From 1st October the National Minimum Wage rate increased to £5.73 per hour for workers aged 22 and over, to £4.77 per hour for workers aged 18 - 21, and to £3.53 per hour for 16 - 17 year olds.

More information at http://tinyurl.com/34bp48

Business Link East Briefings
We are presenting a number of 2 hour briefing sessions on "Disaster Recovery - Can You Really Do Without IT?".

dates locations
4th November 2008 Bury St. Edmunds
21st November 2008 Welwyn Garden City
3rd February 2009 Luton

To receive a copy of the Business Link Business Briefing brochure please register at www.businesslinkeast.org.uk.

To book, you will need to register with the Business Link online booking system at www.bookevents.org.
 

Business Events
There is a lot going on in our region in November!

Please see our Business Events page for details
 

Contact us if you would like any further information about the items in this newsletter.

Please let us have any feedback you might have, and also let us know if there are any articles you would like to see covered in future issues by sending an email to sales@wise.co.uk.

FSB memberBest regards,

Tim Weaver

Weaver Information Services (Europe) Limited trading as WISE.CO.UK,
Telephone +44 (0) 1438 453013. Email info@wise.co.uk
Registered office 11 Watton Road, Knebworth SG3 6AH.
Registered in England no. 2618391. VAT registration GB 573 1139 51.

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